February 22, 2025

Propaganda content written in contract construction materials distribution center

In home furnishings, buying building materials is an unavoidable process. Is it a good job or a good choice? Many people will make such calculations when they are decorating. In the final analysis, it is caused by the dishonesty of building materials sellers and construction workers. How to choose a good quality product? Who should I go to if I have a problem? Isn't all issues responsible for the vendor? How to best protect your rights and interests while building materials and create a harmonious and healthy home consumption environment has become a topic of concern for everyone.

Building materials distribution center for mixed products

In the 1990s, when consumers bought building materials, they often listened to contractors and they were good. This one was good, because it was an era without branding. Today, brand products and workshop-type products coexist. The brand building materials are seen in the large-scale building materials market, and they are mixed in the distribution center of building materials and in small, remote markets. The reason for this phenomenon is also the current imperfections in the development of the Chinese building materials home market.

According to data from the China Consumers Association, complaints for the 2007 housing and decoration building materials category accounted for 5.7% of the total, which is a decrease of 4.7 percentage points from 2006. Although complaints have improved, building materials products are still a consumer hotspot that cannot be ignored. The reporter learned from interviews and investigations that today's large-scale formal building materials market has a strict access system, which, to a certain extent, adds a curse to the products that are stationed in the market, and that most well-known building materials markets will also choose building materials brands. Taking into account brand awareness and reputation. Therefore, in the current building materials market, there have been few serious product quality problems. Most of the quality problems are small brands and even three non-domestic building materials products that are sold in building material distribution centers.

Exaggerating false propaganda is still everywhere

Although with the increase of people’s cognition and supervision of the environment, the quality of building materials products no longer becomes a “problem”, but the pre-propaganda that followed it has become a part of building materials that is prone to traps. The reporter learned from the unannounced visits that during the sales process of building materials products, the exaggeration and false propaganda of the sales personnel are still visible everywhere, such as claiming to be “the brand on the central stage,” “accepting the certification of the XX,” “acquiring World-class awards, etc. These types of propaganda with spurious ingredients have become a common practice in the sale of some building materials.

According to an industry insider, the current pressure for sales of building materials is very high, and sales are driven by salespeople’s “mouth”. When other brands declare that they are “certain certification or certain green products”, they have to “appropriately exaggerate” them so as to win consumers’ attention and purchase. According to China's "Unfair Competition Law," the stipulation: "Operators must not use advertising or other methods, for the quality of goods, production of components, performance, use, producers, expiration date, origin, etc. misleading false propaganda. Therefore, in the process of purchasing building materials, consumers must not rely on all types of advertising and publicity, and even salespersons' oral propaganda should make purchase choices based on their actual needs and correct judgments.

- Jump out of the trap

Trap 1 "Honor" Accumulated quality is not guaranteed

Typical scene

"When I went to the building materials market, I saw people who saw or heard a lot of building materials. They were crowned with the 'Top Brands on TV,' 'China's Most Competitive 100,' and other 'honours,' and there were salespeople. It is claimed that its products have obtained 'environmental certification' and are 'green products', but after these products have been tested, there are still environmental problems."

[Understand people's confusion]

In the current sales environment, merchants tend to focus on consumer trust awards and certifications and create some non-existent awards and titles to gain the trust of consumers. This will add false or even non-existent accolades to the brand. The purpose is to increase sales.

【Change】

1. It is best for consumers to acquire some knowledge before buying home building materials. For example, they often look at related comments on the Internet or do some understanding and investigation of the products they need to purchase. Especially for all kinds of titles, we must be very careful, it is best to be able to verify the award certificate.

2. Be extra cautious about the kind of titles and commitments that the salesperson verbally expresses. If you are unsure, you can let the merchant specify it in the contract.

Guidance: Zhang Gong, Chairman of the European and American Club Decoration, President of the Decoration University

Trap 2 Service Lag Maintenance No Life

Typical scene

“I bought a set of cabinets. After a period of use, the doors were a bit loose and I contacted the manufacturers for repairs. But they pushed and pushed again. Now it has been more than a month. The manufacturers have not been repaired. I am in a headache.”

Many building materials products need to be debugged after they have been used for a period of time. In particular, there is a running-in period based on the usage of each building. Once a problem arises, professional manufacturer service personnel are required to solve it. However, there are some small brands that are still not very well-developed in this area and do not have sufficient manpower and capital to invest. Therefore, many problems will arise.

【Change】

1, on the possible problems in the future use, consumers should consult before buying, and must be written into the contract at the time of purchase, but also allow manufacturers to indicate the speed of response to its after-sales service.

2. In some guaranteed markets, it is best to choose some big brands of products so that their interests are protected multiplely.

Guidance: Xu Guozhong, General Manager and Supervisor of Million Homeland Management Company

Trap 3 Supplementary Articles Hidden Mystery

Typical scene

“When I signed the contract to buy furniture, I saw a lot of supplementary terms, because the time did not look closely, and later the furniture plate cracking problems, when I went to the merchant returns, the merchant came up with a contract that this is within the scope of the warranty The problem is not to return. I regret that I didn't look at the contract carefully."

[Understand people's confusion]

Some unscrupulous merchants often make use of the omissions of consumers to make a fuss on the contract. For example, the building materials that should be sold together are sold separately, and the necessary accessories are sold separately, so that they can make more profits. In addition, the contract is also very vague, to replace some of the necessary conditions with the word "etc." Then add a number of additional clauses. Consumers will lose out if they do not pay attention.

【Change】

1. Consumers must read carefully when signing a contract with a merchant. Special attention should be paid to supplemental terms.

2. The requirements must also be written into the contract, especially in some ambiguous places. It is best to ask the businessmen and write them into the contract so that the fraud of the contract can be effectively prevented.

Guidance: Zhang Gong, Chairman of the European and American Club Decoration, President of the Decoration University

Pitfall 4 is not a special case

Typical scene

“I was in the building materials supermarket and saw some 'special for' products. It was said that the model and specifications were only available at the supermarket, so I bought it back. However, after using it, I did not find any other products related to the brand. What is the difference between 'specialized' products?"

[Understand people's confusion]

This type of building material product under the banner of “something special for Beijing” and “Beijing Special Offer” is often no different from other batches of the brand. However, after the packaging is changed and the specifications are changed slightly, a special case can be adopted. "The price is sold. At this time, even if the merchant hit a very low discount, the price is similar to the normal product, and even expensive. However, because consumers do not understand the truth, they fall into the trap of "low prices" and "special offers."

【Change】

1. When buying building materials products in building materials supermarkets, be sure to record detailed product models and specifications, and then consult a professional or go to the market for inquiries.

2, encounter a "special for" type of product, you can look in detail after the market to find a close product, often will gain.

Guidance: Chen Rong, Independent Designer

Trap 5 level mixed shoddy

Typical scene

“When I looked at the samples in the supermarket, I saw the colors, textures, and textures of the tiles are all very good. However, when the goods are delivered to my home, I will notice a difference. The effect of paving at home is not very good.”

[Understand people's confusion]

Because many building materials products have grades, the prices of premium products and first-class products will often be different, and even some unscrupulous traders will mix second-class goods into superior products. Such products as tiles, due to the relatively large amount of use, with some qualified products to replace the highest quality products can allow businesses to obtain a certain profit.

【Change】

1, due to the large amount of ceramic tile products used, so when the delivery arrives at home there will be many boxes delivered, this time must not be afraid of trouble, we must check each box each batch, see the standard model, specifications and quality is not The products that were originally selected have particular attention to whether they have been replaced with low-grade products.

Guidance: Xu Guozhong, General Manager and Supervisor of Million Homeland Management Company

- Master strokes

Merchant’s promotional content is written into the contract

● Hu Mingming, teacher

Now manufacturers are always "green and environmentally friendly" when they sell products, but I've heard that after investigations by relevant departments, 70% of building materials in the market have no test report, and even if they have test reports, they are mostly sent test test reports or commissioned test reports. Instead of the national sampling report. My trick is to let merchants put all their declared titles into the contract. If there is a non-conformity, they can use the evidence to find businesses.

Beware of "a certain quality" of non-imported building materials

● Mr. Liu, general manager of a certain import cabinet company

According to my understanding, some companies have previously represented a foreign product and have registered the Chinese name and trademark of a foreign product, but after dissolving the agency relationship with the country’s products, they still use the Chinese name and trademark of the foreign product, but all The brochures are all about "quality of a country". They try to confuse the audiovisual activities, and the related departments are unable to grasp the handles. Therefore, when consumers purchase building materials products, if they find products that claim to be "a certain country's quality", they must pay attention to them.

In addition, there are some products that use the slogans of “antibacterial” and “zero formaldehyde”. Generally, they are not credible, and they must pay special attention. Because it is impossible to achieve "zero formaldehyde" in some plates.

Media Coverage Building Materials Home Doors Price Home Improvement Decoration Company Cabinet Doors Doors Home Decoration Home Tiles Price Decoration Home Tiles Specifications

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