The navigator makes people feel at a loss to say that it ’s not easy to love you

"Please note, turn left at the intersection ahead ..." With the increasing number of car owners, navigators designed for "road blind" drivers continue to emerge. In the Henan technology market, almost every digital counter has a navigator for sale. However, in the face of the dazzling array of navigators, many consumers feel at a loss.

New product of the industry "Mixed fish and dragon" Consumers "see flowers in the fog"

Xinke, E Road, Tsinghua Unisplendour, Newman ... The reporter roughly counted that there are more than a dozen brands of navigators sold in the technology market alone, which does not include navigator modules and mobile phone products that can be used as navigators.

The navigator was initially used only for military purposes, and it has only widely entered the civilian market in recent years. According to industry sources, it takes two to three years for any kind of GPS vehicle navigator to go into production and have stable performance. At present, in order to occupy the market, many domestic manufacturers of GPS vehicle equipment often sell products as soon as they come out of the laboratory.

In the technology market, the price of the navigator ranges from 999 yuan to 7000 yuan, and the difference between the navigators with the same configuration is about 2,000 yuan. "The eyes are really a bit spent." In front of a navigator counter on the north gate of the first floor of Zhongguancun Building, Mr. Jiao smiled bitterly at the reporter. "Every counter's shopping guide is strongly recommending his own navigator. The counter products have a lot of shortcomings, I really don't know which one to buy. "

GPS upgrade requires money, consumers do not buy it

Because domestic infrastructure and roads are undergoing large-scale upgrades and reconstructions, GPS manufacturers need to update or upgrade maps frequently, but updating or upgrading maps will incur a certain fee, and consumers are puzzled.

"Since they have purchased their products, they should provide free map update and upgrade services." Consistent with Mr. Jiao, Ms. Wu, who is engaged in computer sales, also believes that GPS upgrades are only software, not replacement of the entire system, so you should not charge money , "It's like the Windows operating system. It costs money to buy Vista, but it's free to patch."

According to the navigator sales staff, some small shopping malls or communities have been changed in the map, called update; major road changes or marked new road conditions, called upgrade, update and upgrade charges are different.

In response to consumers' feedback, most dealers have introduced their own promotional policies, some of which are free upgrades within one year of purchase, and some are free upgrades for the first two.

Do you need to negotiate before upgrading the map?

GPS navigator dealers also have miserable calls for consumers to request free updates and upgrades. Jiao Haibo, the general agent of Xinke Navigator Henan, told reporters that the navigator map is made by a special cartography company, and each update or upgrade is nationwide. "This requires a lot of financial and human investment," so there is no manufacturer yet. Dare to promise that their product upgrades will be free of charge.

Sheng Dalin, a senior commentator who once spoke on CCTV's "Frankly Telling" because of "Should the hotel charge a bottle opening fee?" Believes that if the two sides negotiated in advance to upgrade the map charges, then the dealer will charge the upgrade fee. Microsoft provides free upgrade service because they are strong and willing to provide services to consumers, and the later upgrade of maps by navigator manufacturers is equivalent to providing services for consumers. It is also very reasonable to charge a certain fee for their services. If consumers do not Agree, you can not buy in advance.

Professionals remind consumers that mature GPS car navigation equipment should have the most basic functions such as GPS satellite navigation and positioning, electronic map browsing and querying, intelligent route planning, and full-length voice prompts, among which the amount and detail of electronic maps are the most important.

In addition to enriching the maps of cities, the national road network map is also an indispensable part, otherwise the navigator will not recognize the road out of the city.

In addition, different brands have different levels of urban and rural details in the map data of the navigator, and the time and frequency of upgrades are also different. Therefore, users should choose to purchase according to their own needs, and save as much money as possible in their pockets.